6 Ways to Safely Build Your Email Marketing List

When launching an email campaign, you, as a business, have to be careful about who you add to your lists.  Make sure you’re sending to people who know they are one of your contacts.  If not, you’re well on your way to being a spammer.

While at a Constant Contact Social Media workshop, I picked up these tips on safely adding people to your mailing list:

1.   Ask when on the phone with a contact.

2.  Ask when exchanging business cards.  (Write EM on the card if they accept.)

3.  Put a sign-up widget on all your online sites, including your blog and Facebook business page.

4.  Ask in your daily email signature.  Include a link to your website, where they can sign up.

5.  Ask in your place-of-business guestbook.

6.  Use QR codes that link to your “join my list” widget.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s